Hi, my name is Ji.

I was born and raised in South Korea and immigrated to United States in 2003. I studied in graphic design at School of Visual Arts in New York. Since then, New York always has inspired me greatly in many ways. With its eclectic mix of cultures, design, art, music, and literature, the melting pot itself has been my muse influencing me to grow into who I am now as a designer.

I personally admire Ivan Chermayeff and Tom Geismar for their insights and abilities in translating in-depth genuineness and storytelling into their designs in the most simplistic way possible, which at the same time align well with the goal of the business and overall vision of the company.